The 4th Annual Your everyday, everything for Eroica Britannia Today 26th May. 2017

The Britannia Times

The Bike Channel: Watch this!

Presenting partner for The Ride, Maserati - recently hosted a preview of 25 mile route of The Ride alongside their ambassador David Millar. Read more

Eroica Britannia: Britain’s Most Handsome Cycling Event

Hannah Reynolds, writing for Total Women's Cycling joined us on a preview of the 25 mile Short Route, hosted by presenting partner for The Ride, Maserati and Maserati GB's ambassador David Millar. Read more

The 2017 Team Edit

Earlier this year we hailed an almighty yell for Team entries for this year's Ride. As The Ride reaches final places - here's the good and the great from the Team list. Read more

The Yorkshire Evening Post on The World's Most Handsome Bike Ride

The Yorkshire Evening Post: Everything you need to know about The Ride! Read more

Cyclist Reports: The Maserati Preview of The Ride

David Millar talks about Eroica Britannia, an event that should be on everyone's calendar Read more

A Ranger's View

We've been chatting to The Peak District National Park Authority about the upkeep of the trails and wanted to introduce Steve Farren to you, as you may well pass him over the weekend or as you're out and about on your bikes! Read more

Looking For Adventure? We've got it!

Delighted to be included in the line-up of 16 of the best gravel and adventure events taking place in the UK in 2017 by Cyclist Magazine... Read more


Diva Travel Magazine names Eroica Britannia one of the top 10 rides in the WORLD! Read more

2 for 1 on Tickets at Spin Cycling Festival

Spin returns to London for its fifth edition from the 12th - 14th May. Having grown from a small cycling event established in 2013 to filling its new home at Olympia London, tickets are selling like hot cakes! Read more

True Brit

Travel writer David Else looks back at the 2016 edition of the Eroica Britannia Read more

No Bike? No Problem! Hire One!

Don't have a pre-1987 bike to ride, but keen on taking part in The Great British Adventure? We have a perfect solution for you! Read more

Ruth's Story

All of our riders have a story behind why they join The Ride, it is a wonderful thing to find out what they are and the reasons for riding 25, 55 or 100 miles! Read more