All Weekend

British Cycling are leading the way at Eroica Britannia for a weekend of great family times with cycling firmly at the heart of their interactive Festival camp!

Young people will be able to develop and test their cycling techniques with the help of HSBC UK Go-Ride Coaches at British Cycling’s skills zone. With challenges and obstacles to suit different abilities, young people can come throughout the weekend and test themselves over and over again to be the fastest they can be through the series of obstacles.


Known as the home of the hugely successful Great Britain Cycling Team, British Cycling works to ensure that the inspiration of Olympic, Paralympic and international-level success translates to more people getting on their bikes to contribute to a fitter, healthier, greener Britain.
Alongside lead partner HSBC UK, British Cycling has an ambition to inspire two million more people to get on bikes by 2020. This is ambitious goal is being realised through a host of initiatives and grass roots participation programmes.
HSBC UK Breeze – social rides led by women for women; HSBC UK Ready Set Ride – the recently-launched initiative to help parents teach their kids how to ride; and HSBC UK Let’s Ride – mass participation events which allow thousands of people to ride on the traffic-free streets of some of our biggest cities, are all contributing to building a nation of cyclists.

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